Brand Style Guide
The Communications Office is responsible for overseeing the branding of all of the School's publications, websites, and visual collateral. Our goal is to support consistency, the proper use of our name and seal, and to highlight accomplishments of our community.
Download our Identify Guidelines (PDF)
Formal Name
- Harvard John A. Paulson School of Engineering and Applied Sciences
The full name should always be used on first reference, both in all written documents as well as verbally when giving one's affiliation in a talk.
Other Correct Uses of Name
The following may be used on second reference, after the first use of the formal name.
- SEAS (when context is provided)
- Harvard SEAS
- Harvard Engineering
- Harvard School of Engineering
Incorrect uses of name
Please refrain from using the following.
- Harvard University, John A. Paulson School of Engineering and Applied Sciences
Affiliations
For the purpose of publications, biographies, name tags, etc. the preferred protocol is to use the full name of the school, Harvard John A. Paulson School of Engineering and Applied Sciences.
We acknowledge that faculty, students, and researchers are also members of the Faculty of Arts and Sciences and of Harvard University.
Examples:
Jane Brown, Gordon McKay Professor of Computer Science, Harvard John A. Paulson School of Engineering and Applied Sciences
John Doe, Facilities Manager, Harvard John A. Paulson School of Engineering and Applied Sciences
Preferred Email Signature
Abbott Lawrence | Director
Office of Financial Strategy and Planning
Harvard John A. Paulson School of Engineering and Applied Sciences
Pierce Hall, 29 Oxford Street Cambridge, MA 02138
P: 617-555-5555 | C: 617-555-5555
Use-of-Name Policies
Harvard’s “Use-of-Name” policies, which are administered by the Trademark Program, are in place to ensure that the University’s various trademarks (names and insignias) are used appropriately and accurately by the Harvard community and in accordance with the principles embodied in the policies. To read the various policies related to the use of Harvard's visit the Trademark Office.